Zerg Rushing the Mobile Market

Freedom or Safety? Two very different philosophies followed by the current dominant mobile operating systems, Android and iOS. Android offers the user complete customisability at the risk of the user doing something stupid. iOS limits the user's ability to customise their experience, in order to create a foolproof, streamlined experience. Regardless on the philosophy you …

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Monetising the Attention Economy – Walled Gardens

Alright, so we already know about the attention economy, so the next question an organisation logically asks is, 'How do we make money here?' 🤔 It's all well and good to have users generating value on your platform, but in order to sustain the platform itself, it has to generate enough value to keep the show …

Drowning in a Liquid Economy

https://soundcloud.com/hypnocrite-1/bcm206-week-4-liquid-labour Things are changing (or have changed). When I was little, I had the understanding that I would eventually join the workforce, and work probably five days a week, and spend the other two relaxing or something. I guess I was born a few years too late for that. https://www.youtube.com/watch?v=cu4XCA4p2RM With the influence of technology, …

Walling off Windows

Microsoft has been taking a leaf out of the Apple design philosophy of recent, and has been focusing on simplifying the user experience. This sounds great, but it comes with a downside. The balance between simplicity and freedom of control can be seen on a straight line continuum. The more streamlined the system becomes, the less …

ARG Community Engagement

Alternate Reality Games (ARGs) are transmedia experiences that weave together to build a story. Not to be confused with Augmented Reality Games or Virtual Reality, they take place in the real world, conducted by real people, called 'puppetmasters'. Players follow clues left by the puppetmasters across different media forms, which lead to more puzzles/bits of story …