The Meme Medium Message

'The medium is the message' is an idea coined by Marshall McLuhan in 1964. Without going into specifics (because he definitely didn’t), this means that the form a piece of content takes is more important than the content itself. This can apply to internet memes. A few important points about memes are As a text, …

Cultural Influence Shifts and the Korean Wave

Contra flows (or counter flows), are used to describe the ever morphing points of cultural influence across the world. These flows ebb and flow into each other, and compete for power. With the rise of globalisation and media convergence, contra flows have become less static and can travel further distances with technological advances over the …